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About us

Digitalization and globalization are terms of the times. For us, they are lived practice. We make your online marketing more efficient through AI. And controllable worldwide. With us, you drive internationalization. In nine languages.

The change in online marketing has meant one thing above all: an increase in complexity. This is our daily challenge. We have translated what counts into a tool. From content to data-driven marketing. That’s why we’re getting serious about digital transformation. Big Data and AI determine our daily practice. And soon yours too.

The more professional the online marketing, the more tools are applied. What counts to understand customers, make predictions or design personas is the multitude of programs. From Google Analytics to Search Console to Sistrix. This makes online marketing predictable, but also confusing and cost-intensive. We therefore set a tool against the uncontrolled growth. To minimise friction losses, reduce costs and increase efficiency. We offer added value when it comes to synergies thanks to artificial intelligence and automation. You can also profit. No matter whether you are an SME or a corporate group, operating locally or conquering international markets. With us, online marketing is controllable in nine languages.

We rely heavily on advanced automation functions that not only save time and money, but also increase the quality of results. The OM Optimiser makes you and your website fit for online marketing and helps you get into the fast lane!

Our mission

  • Reduce complexity
    Translate interrelationships and create maximum transparency with an integrated overall solution.
  • Increase efficiency
    Shorten processes and promote and improve collaboration with innovative technology.
  • Improve quality
    Using artificial intelligence to identify and exploit potential that humans alone cannot grasp.
  • Automate processes
    Perform simple routine tasks automatically with AI and intelligent algorithms

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Over 800 functions in the following areas


SEO tool

SEO Technology Crawler

Backlink tool

Content tool

Keyword Ranking Tool

SEA tool

Social media tool

Affiliate Marketing Tool

Brand Protection Tool

Security tool

Pagespeed tool

Uptime Monitoring Tool

Mailing tool

Project management tool

Data warehouse

Artificial intelligence

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    Functions

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    APIs

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    Years of experience

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    Users

Professional online marketing on the road - without restrictions!


Multi-device

You can use all functions without restrictions on the desktop, tablet and smartphone.

Data warehouse

The OM Optimiser has an intelligent database for efficient data analysis.

Automation

Automated functions in all areas make everyday work much easier.

Coach

The OM Optimiser Coach supports you in the implementation if required. So you don't have to be a professional.

Alerts

React quickly: In case of important events, you will be notified immediately by mail or push message.


Download Free Version now

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About us


Our vision…

Our vision with OM Optimiser was clear in 2012 and remains so today: to automate online marketing and make it faster, better and more efficient. OM Optimiser enables companies to optimize their online marketing performance across all processes and departments. All tools, all countries, all team members united in one single tool. We believe that in every company there is the potential for better performance. That’s why we want to make it easy for customers to understand and practice online marketing themselves – even with the least amount of time, resources and understanding. If they do need help, years of working with OM Optimiser means we can help them quickly and specifically.

Online Marketing Tool Ueber Uns und Partnerprogramm I Funktionen der Tools

…is your solution

We offer our customers a smart software solution and excellent consulting. Not only do we offer our own expert services, but we also draw on a worldwide partner pool of certified partners to guarantee you the best local service. With a reasonable price and an enterprise tool that is available in nine languages, OM Optimiser is an unprecedented total solution for small to medium businesses, agencies and corporations. Our goal is to bring the online marketing of any business to the cutting edge with our enterprise solution that has been perfected since 2012. For the first time, they can see and, more importantly, track their successes at a glance. A completely new and unprecedented online marketing tool, OM Optimiser doesn’t just provide individual functions, it covers the entire workflow. We transform online marketing tasks into simplified processes and high-performance results. Why be complicated when it can be so simple?

Online Marketing Tool mit Affiliate Programm: Vorteile International durch 9 Sprachen

Who we are

Behind OM Optimiser are experts with years of experience in online marketing. Since 2008, we have been constantly following the trends and, as a technology-savvy company, we have developed a solution that combines all the common tools in online marketing. Instead of having to call up many functions individually, the results can now be linked very easily. Since we understand the requirements and problems from over 1000 projects, we were able to develop an all-in-one solution that makes our daily work easier and is also a real game changer for our customers. One from many. The enterprise solution understands how processes really work, detects friction losses in real time and eliminates them with intelligent automation and recommendations for action. The OM Optimiser is therefore the one solution for all the needs of a company. The one solution that reduces complexity based on artificial intelligence, automates and is available at a reasonable price. The one solution that offers companies exactly what they need to be successful on the Internet.

Im Partnerprogramm des OM Optimiser von der kostenlosen App profitieren

The history of the OM Optimiser


What started as an agency solution to make your own work much easier is now an international online marketing tool. Since 2012, we have been working continuously on perfecting it. In the beginning, it was exclusively a data warehouse/dashboard tool, but it has developed into a full-service online marketing tool. How did it come about? We are online marketers who love tools. However, no one can work with more than 37 different tools at the same time today. Plus, it takes a lot of time to manually export and interpret the data. This makes detailed, cross-tool analysis simply too time-consuming and costly. The tedious administration of users in a multitude of different tools and the lack of automation also did not satisfy us, so we had to become active ourselves.

That’s how the idea of OM Optimiser was born. Since we are not just a tool provider, but also passionate online marketing experts, we know the problems of startups, small and medium-sized companies, corporations and marketing agencies. All these experiences as well as the know-how from years of practice we put into OM Optimser. In use for numerous websites and thousands of projects, new workflows, functions, checks and alerts were created. Like all other 800 functions, these were constantly developed further until they functioned reliably and error-free. Nevertheless, we do not want to do without proven tools such as Google Analytics. That’s why external tools can also be easily connected via APIs. The result is an innovative all-rounder that revolutionizes online marketing: the OM Optimiser.

The result: A perfect online marketing solution

The OM Optimiser is a digital perfect online marketing coach. It combines all popular channels, all relevant tools and all the data you need for your online marketing in a single tool. This makes it a unique solution that performs in all areas of online marketing. Through its years of use as an agency solution, OM Optimiser has continuously evolved and can now finally be used as a perfect enterprise solution. In a fraction of a second, it checks things that would take a human being hours – and it does this 288 times a day in some cases. Not only does it find errors, which it notifies you of immediately via email or push message, but it also immediately assigns responsibility for outstanding tasks. The OM Optimiser helps companies transform the way they work – to lay the foundation for a successful future together. Because we know how online marketing works!

OM Optimiser Geräte

For whom is the OM Optimiser suitable?


Small and medium-sized enterprises

Start-ups

Agencies

Corporations

The OM Optimiser simplifies online marketing for all business sectors and sizes. CEOs of SMEs as well as founders of startups rely on our holistic online marketing offering to reduce dependencies on expensive service providers and tools. Large corporations use our revolutionary all-in-one solution to centralize important processes internationally in one tool. When all important data and information is bundled in one place at all times, collaboration in large networks becomes more efficient. This not only saves time, but also money and significantly improves performance.

As an original agency solution, OM Optimiser is predestined for use in any marketing agency. Whether specialized in SEO, offline advertising, online shops, inbound marketing or full service, OM Optimiser is a game changer for any agency. But the OM Optimiser also performs outstandingly for other companies. Our online marketing tool has already been used in thousands of projects for corporations and medium-sized businesses that understood the importance of a convincing web presence early on.

As we are keen to make the OM Optimiser accessible to everyone through a reasonable price, it is also perfect for SMEs and startups with little budget. The OM Optimiser helps small businesses compete with corporations and established brands and play to their advantage: Personality and local proximity. But even large international corporations can take their online marketing to the next level with over 800 features, more than 15 APIs, and nine available languages to gain that competitive edge. Finally, freelancers from various fields (IT, SEO, SEA, Social, etc.) also manage their clients with OM Optimiser and are thus able to offer them a professional, simple and effective service landscape.

Through years of development, we can proudly say that OM Optimiser is a total solution for any startup, SME or corporation. We have been working with OM Optimiser on a daily basis for the past eight years and have fixed every little flaw. Now we are sure that OM Optimser is revolutionizing the entire online marketing. We would like you to be a part of it too.

The next generation online marketing tool


Decisive advantages

Benefit from advanced technology and automation that bundles all important online marketing channels in one tool. Based on artificial intelligence, many workflows are simplified, accelerated and automated. This not only saves you money and valuable resources, but also reduces dependencies and ties up important know-how in your company. The incomparable technological approach of seamless integration helps you to achieve more control and more success in digital marketing!

  • Simplify and significantly accelerate processes with AI
  • Save valuable resources and money
  • Secure decisive competitive advantages through better performance

To the benefits

Online Marketing Tool Ueber Uns Vorteile

Attractive partner network

Partnering with OM Optimiser is the fastest way to give your clients access to innovative online marketing technology and offer them a unique service landscape. We help you drive growth for your business and your client businesses. Artificial intelligence and the total solution approach not only simplifies the work of your experts, but also maximizes your client’s online performance. Thanks to exclusive partner conditions and other offers, as an OM Optimiser partner you create an additional source of revenue and profit. Let’s shape the future of digital marketing together!

  • Increase quality and efficiency
  • Offer the latest online marketing solutions
  • Proven for customer service

To the partner program

Online Marketing Tool Ueber Uns Community Service

Huge community and exclusive service landscape

We believe that professional online marketing doesn’t have to cost a fortune. We also believe that with the right technology, we can empower even users with no prior knowledge to significantly improve their online performance – without any paid services. Our constantly growing community and the numerous free service offers always have a suitable solution ready when you get stuck. Our service promise is: High-performance online marketing without hidden costs.

  • Huge community in the OM Optimiser Forum
  • Free services: From manuals to webinars
  • Professional support & consulting by authorized partners or the OM Optimiser agency

To the services

Online Marketing Tool Ueber Uns Partner

Recent studies


Since 2000, the technology market has grown by 104 percent. The turnover of the German tech sector is expected to be around 280 billion euros in 2022.

Deloitte

“Artificial intelligence and automation will continue to replace many people in the future,” says Samwer, who considers the mass layoffs at Zalando to be just the beginning of a long development. The Rocket Internet boss predicts that there will soon be no more SEO or social media managers, for example. Machines could already do the job more efficiently.

www.horizont.net

Those who invest in artificial intelligence in the next 5 years will have a high competitive advantage said 31% of the 329 respondents.

Adesso "Künstliche Intelligenz verändert den Blickwinkel"

No matter whether logistics, transport, industrial and automotive sectors, tourism or publishing business – almost all sectors can increase their efficiency through machine learning (ML) and artificial intelligence (AI) and use these technologies in different fields of application.

www.lufthansa-industry-solutions.com

90% of marketing managers support greater use of artificial intelligence.

KI - die Zukunft des Marketings, SRH Hochschule Berlin

According to a survey by Rakuten Marketing, three quarters of German advertisers want to increase their budget by an average of €374,000 next year. The top priority, with 52% approval, is to introduce and improve artificial intelligence and other technical and marketing tools. The respondents see the reasons for the budget spending mainly in the absence of modern technologies and tools for optimizing campaigns.

https://t3n.de/

AI is evolving from a hot trend to a critical factor for business transformation. The result: tangible and sustainable success.

https://www.accenture.com/

Common problems for which the OM Optimiser provides a remedy


Elaborate small works

With the OM Optimiser, tedious manual work is a thing of the past. The OM Optimiser automates recurring processes and allows you to focus on the important work again.

Time intensive reporting

The OM Optimiser creates automated reports that you only need to download with a click of the mouse. It shows you exactly how your online marketing is developing and where further potential exists.

Lack of overview

For a first-class online marketing you need numerous different tools. With OM Optimiser, you have more than 800 functions combined in a single tool. You keep the overview and can even link the data together.

Poor online performance

The OM Optimser revolutionizes your online marketing as an unprecedented tool. It simplifies all work steps through artificial intelligence and makes online marketing easy again. With the OM Omtimiser you are guaranteed a better online performance!

Overload

No matter if you or your in-house staff, finally you can take your online presence into your own hands. The OM Optimiser suddenly simplifies online marketing and gives you room for other important tasks.

Ignorance

Even as a family-run traditional company you can take your online marketing into your own hands. The OM Optimiser introduces you step by step to its functions. Test the free version of the OM Optimiser now and see what is possible!

Delayed entry

In today's world, online marketing is more crucial to sales than ever. The OM Optimser makes it easy for you to get started and quickly brings you up to a competitive performance level. In no time at all you will be able to show an outstanding online performance.

Little budget

The OM Optimiser is a gamechanger for smaller companies and start-ups with a meagre marketing budget. The OM Optimiser offers you all the top tools you need for excellent performance at reasonable prices.

Little transparency

The OM Optimiser enables transparent and smooth cooperation between companies and agencies. You can see your success in the dashboards at a glance and take action yourself. Online marketing has never been so easy and transparent!

The OM Optimiser at a glance


Infografik I Die Vorteile des OM Optimiser

Let others convince you!


With OM Optimiser we have finally found a comprehensive tool for our activities in the areas of SEO, SEA and mailing. It is a nice feeling to know that everything is constantly monitored automatically. Only with the OM Optimiser have we learned how often our website is offline. We also used the Search Console or Analytics far too rarely before. Now that everything is in one tool, this has changed suddenly. New insights were gained which were then incorporated into our online strategy.

Alexandra Weintritt | Geschäftsführer | Jet Ceuticals GmbH

The integrated approach of the tool is fantastic. Everything comes together in one platform. The OM Optimiser is the linchpin of online marketing for us. As a managing director, not only the performance – e.g. SEO – plays a role, but also that everything is in order with the website and that no risks arise. Here, the alert system, security function, uptime monitoring, etc. appealed to me.

David Hoffmann | Geschäftsführer | Creditreform

With the OM Optimiser we have an online marketing tool that we use in almost all projects. It is international, affordable and we can easily overview, manage and optimize the entire online marketing. Companies can not only monitor and optimize their SEO, but also have topics such as brand protection, security and mailings on their screen. Especially in times of digitalization it is important to set up the online area optimally without much effort. I also find the app particularly practical, as I am on the road a lot and thus have a view of all projects at any time even when I am on the road.

Johan Scheid | Blantyre Capital

Especially in a network in cooperation with many service providers in different countries, the OM Optimiser saves a lot of time. You have one tool for different tasks and keep an overview of everything centrally – even when you’re on the road.

Alert functions and push notifications keep you up to date and inform you promptly when action is required. Another plus point in trademark law: the brand protection tool.

Désha Nujsongsinn | Freier Creative Director

As a handicraft enterprise we do not have online marketing specialists. Nevertheless online is becoming more and more important and every company has to position itself somehow. The OM Optimiser is affordable and takes the complexity out of online marketing for us. We no longer need 15 tools, but have everything in a cheap solution for about 35 €. We check our regional SEO rankings, create SEO optimized texts, send mailings to customers and check who is promoting our brand on Google.

Manuel Rudolf | Geschäftsführer | Abflussblitz

The OM Optimiser supports our fast growing company with digitisation. Thanks to the tool’s artificial intelligence and the high degree of automation, we save a lot of valuable time. Our employees are no online experts, but thanks to the tool we still manage to achieve good results. We can easily find new keywords, create SEO texts via the content mask and automatically see if and how these texts rank. As a managing director, I primarily use the app and I love the fact that I can always keep track of everything even when I’m on the road. For most important events the tool sends a push message. So I don’t have to take my time and actively study the tool, but am simply informed when there is something important.

Sven Salomon | Geschäftsführer | Klug versichert

We switched to OM Optimiser to give our employees from all countries access to the online marketing key figures. Working together in an international team has become much easier thanks to OM Optimiser and each country can benefit from the results and To Dos of the others. Thanks to fair pricing, all employees and service providers finally have access. I as the managing director can easily compare the performance of all countries and see what is done by which employees and where.

Martin Björn Thomson | Geschäftsführer | EM Group GmbH

Your advantages with the OM Optimiser


React faster

  • The OM Optimiser alerts you immediately to any abnormalities in your web performance. The fast pace of the Internet is no longer a problem for you.

Save valuable time

  • Let the OM Optimiser take care of repetitive tasks and time-consuming analyses. In the time saved, you can take care of tasks that move you forward.

Act data based

  • With OM Optimiser, you get the most out of the available data. Sound decisions are the cornerstone for a goal-oriented strategy.

Cash save money

  • As an all-in-one tool, the OM Optimiser covers all areas of online marketing. In this way, the OM Optimiser saves you up to 1350€ per month.

Take the lead

  • Thanks to OM Optimiser, you will always know how your competitors are doing. Uncover untapped potential and stay one step ahead of your competition.

Accelerate sales growth

  • With the OM Optimiser you will strengthen your rankings in the long term. By getting more potential customers to find your website, you can significantly increase your sales.

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Frequently asked questions


OM Optimiser® is offered in plans with different scopes of services you can choose from. Visit our pricing page to learn more about subscription options. There is also a free version of OM Optimiser available, where you can try out some features and already collect valuable data.

  • Complex procedures are reduced through simplified processes
  • Innovative automation saves you time and frees up valuable resources
  • Advanced AI-based functionality gives you better performance and more revenue
  • OM Optimiser® gives you more control over your online marketing

Yes, the OM Optimiser® offers you many possibilities to integrate other external applications. Read on our integration page which explicit options you have in this respect with the OM Optimiser. If you have further questions about APIs, please contact us.

Yes, you can test the OM Optimiser® free of charge. In addition, we offer a free account with which you can use numerous functions. You don’t know which plan is right for you? We will be happy to help you choose your new subscription or you can use the free trial to get to know the different plans of our OM Optimiser.

No! OM Optimiser provides you with direct information thanks to tutorials and step-by-step guides that will help you take your online marketing to the next level! If you do get stuck, feel free to take advantage of one of our services.

With OM Optimiser, you already have some tools directly integrated, you just need to log in and access the data. Other apps and service providers can be connected easily and quickly thanks to numerous APIs.

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