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Content tool

When it comes to content creation, human creativity meets the algorithms of the Google bot. The OM Optimiser masters the bridge to the future. For texts that inspire. And are found at the top of the SERPs.

Good content is a must. In B2C as well as B2B. The content marketing trend study of 2020 showed: no image building or new customer acquisition without clever concepts. The OM Optimiser© also meets numerous technical and semantic parameters as an enterprise tool. As an interface between man and machine, it delivers texts that rank at the top and make readers happy.

Content success is most often measured by marketers through organic traffic. This was stated by 77% of respondents to the 2020 SEMrush study on content, followed by leads, page views and conversion rates. The good thing about OM Optimiser©: as an all-in-one tool, it provides solutions that not only make all types of content visible in the SERPs, but also figures, data and information that enable clearly defined personas for a targeted customer approach. Only then do users become followers. And prospects become buyers.

The OM Optimiser© is a groundbreaking tool that takes online marketing to the next level thanks to networking and AI. Upgrade now!

Your benefits

  • Up to 90% better quality and three times faster results thanks to content intelligence
  • Automatic success control of your contents
  • Easy teamwork
  • Significantly better performance thanks to AI
  • Save up to 1.210€ p.m.
  • Share function for social media and WordPress

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OM Optimiser offers these content functions

Content Marketing Toolbar

Content creation mask

Content marketing

Document management

Comment function

Correction function

Keyword suggestions

Export function

Meta tags

Spelling test

Grammar exam

Keyword density analysis

Revision procedure

Duplicate Content Check

SEO Content Tips

Personal coach

Success control

Free app

Alert system

Language Automation

Text check for important keywords and questions

Traffic insight

Questions on the respective topic

Ranking of own URLs per keyword

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The Next Generation Content Marketing Tool - Upgrade now!


Stay flexible, use OM Optimiser on your PC or mobile.


All relevant functions for content management in one tool!


All results of your projects in one tool, including project management.

Alert system

You will receive a message immediately in case of important events.


The OM Optimiser automates your content management processes!

Download Free Version now

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The most important content tool functions of the OM Optimiser® are

Content creation mask

Turn potential into targeted action. Based on AI, you create relevant online content for top search engine rankings with the Content Mask. The OM Optimiser is your coach to create texts that your target group is looking for. This way you always have the best overview of your content projects and can get the optimum in visibility and content performance. Work faster and more efficiently with our Enterprise Content Tool. Create content quality and strengthen your relationship with customers and website visitors.

  • Research tool
  • Content mask incl. intelligent coach for optimal texts
  • Overview of new texts
  • Central storage of the created SEO texts and SEO backlinks
  • Saving of media data for later reuse
  • All content in one place, including backup
  • With evaluations of rankings, word count, keyword density
  • Intelligent overview of whether the most important questions and keywords are contained in the text
  • Calculation of filler words
  • Create author briefings
  • Share function for social media and WordPress
  • Order texts via OM Optimiser GmbH, then have them translated on request
  • Suggestions for internal links
  • Insight into positioning of the top 100 URLs per keyword
Das ultimative Online Marketing Tool mit intuitiver Contentmaske für perfekte SEO Texte

All media at a glance

With OM Optimiser you have full control over your media. You can upload images and also edit them directly and all in one tool! So you can use your media across mailings, social media and landing page texts. Another plus point of the OM Optimiser media pool is that images are directly compressed and thus do not lead to loading time problems.

  • Easily create texts with matching images
  • edit images directly in the tool
  • Compressed images
  • Preview for social media posts

Keyword suggestions

Combine your SEO strategy with your content marketing strategy and create content that performs. The OM Optimiser finds new keywords for you that match your project and your goals. Based on your domain, competitor pages or already managed keywords, suggestions are generated. Thanks to the AI of the OM Optimiser, keyword research is a thing of the past. Use the time gained to create high-quality content and gain valuable rankings for your keywords.

  • Automatic suggestions for new keywords
  • Display of search volume, competitor density and CPC amount in the SEA
  • Easily add keywords to your project
  • Sort keywords by important measurement data
  • All important data at a glance
  • Insight into current ads for the respective keyword
  • Prioritize keyword suggestions
  • Overview of all texts in one system
  • Track keyword rankings
  • Help with keyword finding through similar search terms, questions and relevant searches
OM Optimiser mit Content Tool: Keyword Vorschläge

Content Seeding / Content Marketing

The content function in OM Optimiser makes content marketing much easier for you. Find suitable cooperation partners for link building and content seeding and save them. Thanks to automated processes, you can leave manual tasks to the OM Optimiser with a clear conscience, while you create high-quality content for your website visitors.

  • Find cooperation partners
  • Automated buy link suggestions for content cooperation
  • Checking rankings and OnPage values of your texts
  • Evaluation of the reach of specific websites and articles
  • Entry of newly generated link sources
  • Direct contact with partners
  • Simple display of the communication process directly in the OM Optimiser
  • Representatives can maintain current communication without misunderstandings

Road Map

Little time and many tasks? It’s hard to take the first step. With OM Optimiser, you can assign tasks such as copywriting, content seeding, checking new texts, editorial plans, etc. directly to the relevant people. Make coordination directly in the tool. Each of your employees can see directly which tasks they have to complete by a certain date. Deadlines will never be missed or met again. Work efficiently and save time with the OM Optimiser.

  • All links and texts can be commented for voting purposes
  • Assign tasks to the responsible persons
  • Details on tasks facilitate onboarding
  • Check the status of each To Dos
  • Measure the success of completed tasks
  • Estimate the effort
  • Prioritize the task
  • Determine due dates and set deadlines
Das ultimative Online Marketing Tool mit Content Road Map: Der OM Optimiser


Use the revision procedure in the content mask and have your texts cross-checked by the responsible persons — quality check made easy. This way you avoid unnecessary spelling and grammar mistakes right from the start. The quality of your texts is raised to a new level. Accidental changes are a thing of the past, as they can be undone at any time. The clear display of the individual revisions helps you to find the correct versions again in the shortest possible time. Compare the different versions of your text afterwards and decide on the best variant.

  • Multiple checking possible
  • Storage of all versions
  • Restoration of old versions
  • Subsequent comparison of versions possible
  • Changes are marked and immediately visible
  • No loss of all work steps
  • Comparison of changes
  • Comment function for internal coordination or with agencies
Der OM Optimiser mit Content Tool: Anzeige der Revisionen
OM Optimiser mit Content Tool: Revisionen

Spelling & grammar check

Especially in large projects with a lot of text, there can be careless mistakes in spelling or grammar. Such mistakes on a website or in a shop look unprofessional. To keep an overview of the correct spelling of your texts, the OM Optimiser shows you spelling and grammar mistakes in your texts. In addition, the tool supports you in text creation with various formulation aids. So you always find the right words and don’t lose any time.

  • Automatic checking of spelling and grammar errors in your texts
  • Listing of errors for easy correction
  • Clear marking of errors in the text
  • Suggestions for correct spelling
  • Additional various formulation aids
  • Individual dictionary so that your own terms are not displayed as errors
  • Available in over 10 languages
Das ultimative Online Marketing Tool mit Content Maske: Rechtschreib- und Grammatikprüfung im OM Optimiser

Keyword density analysis

To be found in search engines, the keyword density in your texts is very relevant. Nevertheless, they should also be easy to read for users. The OM Optimiser checks your content for the optimal keyword density. This way you can save yourself research on the perfect keyword density in the long run and use the time gained for the creation of high-quality content. Content creation has never been easier!

  • Check your stored keywords for their frequency in the text
  • Display of the percentage of use
  • Own score value to evaluate the keywords used
  • Selection of a focus keyword
  • Possibility to check additional words
  • Display of the top keywords in the text independent of your preselection
  • Highlighting of the most important sentences
OM Optimiser mit Content Tool: Die optimale Keyworddichte

Duplicate Content Check

To avoid that you or your employees use texts that are already used by other sites, the OM Optimiser automatically performs a Duplicate Content Check. This is a very important function, as Google penalizes the publication of duplicate content. Prevent penalties from the beginning by checking your texts and keep your existing keyword rankings. This way you always have your performance under control.

  • Automatic checking of your texts for duplicate content
  • Checking of already published texts
  • Warning for already used content via alert
  • Clear display of duplicate content
  • Display of the duplicate word count
  • Percentage value of duplicate content
OM Optimiser mit Content Tool: Duplicate Content Check

Content creation process

Our OM Optimiser content tool always guides you through the same process of text creation. From now on you don’t need to be an SEO expert to create optimal texts for the search engines. The most important keywords, as well as additional keywords, are selected before the text is created. The Enterprise tool checks if there are already rankings for the selected terms and suggests further relevant keywords. After that you can create your text with many useful checks. With the publication of your text a flag for the automated success control is set independently. Thus, you have a zero point measurement and see exactly how effective your text is in terms of keyword rankings and traffic. In addition, you have the necessary long-term overview of all created texts and their comments in the Enterprise solution.

  • Determine keywords
  • Check current rankings
  • Text creation with automated checks
  • Monitor successes

Success control

With the OM Optimiser you have everything in view thanks to an in-house success control. You have created a new text for a certain keyword and want to see if it has done something for your visibility? Then you can see directly in the OM Optimiser how the visibility has changed since the text was created. You also have an overview of the backlink creation, which pages already have backlinks or which still need to catch up.

Automatically evaluate which measures have brought something. Henry Ford already said “I know that half of my advertising is wasted money. I just don’t know which half.” – It is similar with SEO-measures. The OM Optimiser automatically evaluates which measures, e.g. new text or optimised text, new links or technical changes, bring about the decisive changes.

Take advantage of the synergies that you have thanks to the OM Optimiser. All keyword data from the Google Search Console, Bing or Google Ads can be used, for example, for the creation of new content, to make your pages more user-friendly or to optimize your website.

OM Optimiser® Brochure

Recent studies

Since 2000, the technology market has grown by 104 percent. The turnover of the German tech sector is expected to be around 280 billion euros in 2022.


Those who invest in artificial intelligence in the next 5 years will have a high competitive advantage said 31% of the 329 respondents.

Adesso "Künstliche Intelligenz verändert den Blickwinkel"

No matter whether logistics, transport, industrial and automotive sectors, tourism or publishing business – almost all sectors can increase their efficiency through machine learning (ML) and artificial intelligence (AI) and use these technologies in different fields of application.

According to a survey by Rakuten Marketing, three quarters of German advertisers want to increase their budget by an average of €374,000 next year. The top priority, with 52% approval, is to introduce and improve artificial intelligence and other technical and marketing tools. The respondents see the reasons for the budget spending mainly in the absence of modern technologies and tools for optimizing campaigns.

“Artificial intelligence and automation will continue to replace many people in the future,” says Samwer, who considers the mass layoffs at Zalando to be just the beginning of a long development. The Rocket Internet boss predicts that there will soon be no more SEO or social media managers, for example. Machines could already do the job more efficiently.

AI is evolving from a hot trend to a critical factor for business transformation. The result: tangible and sustainable success.

90% of marketing managers support greater use of artificial intelligence.

KI - die Zukunft des Marketings, SRH Hochschule Berlin

Other relevant content tool functions

SEO Content Tips

The OM Optimiser shows you tips for your texts in the content mask. This way you create the optimal content for search engines and users. For example, tips for suitable keywords are created or the optimal keyword density is calculated.

SEO Economy Index

The exclusive indicator takes all relevant factors into account when determining keywords, which combined with each other provide holistic indications of the profitability of individual search terms. The SEO Economy Index is only available in OM Optimiser.

Document management

Cluttered drives and packed folders are a thing of the past: With OM Optimiser you can assign important documents directly to your leads, maintain them with different access rights and store them centrally - all in one place!

Keyword tool

With competitor analyses, data from tools like Sistrix and the evaluation of your own performance, new keyword potentials can be identified continuously. The keyword tool offers many functions to find new keywords.

New texts

One of your project participants has created new texts for your website? The OM Optimiser will inform you immediately. So you can check and comment on them or release the text.

Road map

The Road Map bundles and structures all To Do's. Use this function for your team and service providers to have an overview of all tasks and to control them. The automatically created tasks also appear here.

Learn more

Details on keywords

For each of your keywords a detailed view is available in the OM Optimiser. This allows you to track the exact development of the search term. This allows you to gain valuable learning and further improve your texts.

Export Function

All texts created in OM Optimiser can also be exported with one click. You can choose between the file types Word and PDF. All important details like HTML tags, meta data etc. are included.

Language Automation

With OM Optimiser's Language Automation you can automatically translate your texts into other languages. This way you can create content for over 10 different languages in no time.

Optimization of Meta Tags

In the OM Optimiser you can immediately view and evaluate all meta data of your website. This makes it immediately clear in which areas you have an optimal meta appearance and where you should make improvements.

Competitor analyses

The competition usually represents the benchmark. For this reason you can also see in the Keyword Tool for which keywords your competitors are found.

Content monitoring

Various analysis functions are available for each text that you create in the tool. Observe the development of rankings, evaluate the quality of website content and continuously optimize your website.

The SEO Content Tool of the OM Optimiser at a glance


Who is the OM Optimiser for?

Small and medium-sized enterprises

Whether you're a newbie or a professional with years of experience, OM Optimiser is exactly the right tool for your business. Thanks to automation and AI, you always have an overview of all online marketing topics.


You are a large team with different locations around the world? No problem for the OM Optimiser! Available in 9 languages, it's perfect for large operations. See for yourself now!

Resellers and agencies

Interested in a partnership? The OM Optimiser offers with its white label function the perfect tool for a reseller! The all-in-one tool is perfect for agencies and online marketers. Feel free to contact us for more information!

Let others convince you!

We switched to OM Optimiser to give our employees from all countries access to the online marketing key figures. Working together in an international team has become much easier thanks to OM Optimiser and each country can benefit from the results and To Dos of the others. Thanks to fair pricing, all employees and service providers finally have access. I as the managing director can easily compare the performance of all countries and see what is done by which employees and where.

Martin Björn Thomson | Geschäftsführer | EM Group GmbH

Especially in a network in cooperation with many service providers in different countries, the OM Optimiser saves a lot of time. You have one tool for different tasks and keep an overview of everything centrally – even when you’re on the road.

Alert functions and push notifications keep you up to date and inform you promptly when action is required. Another plus point in trademark law: the brand protection tool.

Désha Nujsongsinn | Freier Creative Director

The OM Optimiser supports our fast growing company with digitisation. Thanks to the tool’s artificial intelligence and the high degree of automation, we save a lot of valuable time. Our employees are no online experts, but thanks to the tool we still manage to achieve good results. We can easily find new keywords, create SEO texts via the content mask and automatically see if and how these texts rank. As a managing director, I primarily use the app and I love the fact that I can always keep track of everything even when I’m on the road. For most important events the tool sends a push message. So I don’t have to take my time and actively study the tool, but am simply informed when there is something important.

Sven Salomon | Geschäftsführer | Klug versichert

With the OM Optimiser we have an online marketing tool that we use in almost all projects. It is international, affordable and we can easily overview, manage and optimize the entire online marketing. Companies can not only monitor and optimize their SEO, but also have topics such as brand protection, security and mailings on their screen. Especially in times of digitalization it is important to set up the online area optimally without much effort. I also find the app particularly practical, as I am on the road a lot and thus have a view of all projects at any time even when I am on the road.

Johan Scheid | Blantyre Capital

As a handicraft enterprise we do not have online marketing specialists. Nevertheless online is becoming more and more important and every company has to position itself somehow. The OM Optimiser is affordable and takes the complexity out of online marketing for us. We no longer need 15 tools, but have everything in a cheap solution for about 35 €. We check our regional SEO rankings, create SEO optimized texts, send mailings to customers and check who is promoting our brand on Google.

Manuel Rudolf | Geschäftsführer | Abflussblitz

The integrated approach of the tool is fantastic. Everything comes together in one platform. The OM Optimiser is the linchpin of online marketing for us. As a managing director, not only the performance – e.g. SEO – plays a role, but also that everything is in order with the website and that no risks arise. Here, the alert system, security function, uptime monitoring, etc. appealed to me.

David Hoffmann | Geschäftsführer | Creditreform

With OM Optimiser we have finally found a comprehensive tool for our activities in the areas of SEO, SEA and mailing. It is a nice feeling to know that everything is constantly monitored automatically. Only with the OM Optimiser have we learned how often our website is offline. We also used the Search Console or Analytics far too rarely before. Now that everything is in one tool, this has changed suddenly. New insights were gained which were then incorporated into our online strategy.

Alexandra Weintritt | Geschäftsführer | Jet Ceuticals GmbH

Your advantages with the OM Optimiser content tool

Consistent increase in efficiency

  • The content tool of the OM Optimiser supports you consistently in the creation of new texts, e.g. by automatically generating new suggestions for keywords.

Save more time

  • Our Content Tool supports you in correcting your texts. Spelling & grammar errors are a thing of the past and are quickly eliminated.

Prevent penalties

  • The OM Optimiser automatically checks your texts for duplicate content. This way, penalties are prevented directly and without much effort right from the start.

Better performance

  • The OM Optimiser gives you valuable SEO tips for your texts, so that optimal content is created directly for the user and the search engines.

Competition always in view

  • The OM Optimiser shows you which keywords your competitors are ranking for. So you are constantly informed about the current status!

Save costs

  • The automated processes of the Content Tool not only save you time when creating texts, but also costs in the long term through more efficient processes.

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Frequently asked questions

Yes, the Content Tool accompanies you through the entire content creation process, starting with keyword research and selection of keywords, through text creation to success monitoring. So you can easily take your online marketing into your own hands.

The content tool of the OM Optimiser helps you to create SEO-optimised texts. A research tool, the content mask with spelling and grammar check, calculation of filler words, suggestions for keywords and much more will help you.

The content tool tries to automate many processes in the text creation and checks, for example, the spelling and grammar of your texts automatically. Likewise, the texts are checked for duplicate content and you can have your texts translated automatically. In addition, there are evaluations of the relevant keywords, such as keyword density.

By default, many online marketing tools are available in OM Optimiser with direct connection. Other tools such as Google Analytics, Google Ads, Facebook, Awin and Belboon must be added manually.

Of course, you can also use the OM Optimiser if you already work with an agency or other external service provider. Through various functions in the tool, it even facilitates your collaboration and improves your workflows. The coordination can be done directly in the tool. This way, important information and tasks are never lost.

You can export data and reports in a variety of file formats. These include the following formats: PNG, JPG, SVG, PDF, CSV, XLSX or JSON. You can also print all reports directly from the OM Optimiser.

Yes, you can have performance reports emailed to you at various intervals. In case of important events, you will be informed directly via push notification on your mobile device or via email. This way you always have an overview of your performance.

We offer a free app for Apple and Android devices. Simply download it and log in with your account. Then you can access your data at any time and from anywhere.

Yes, definitely! Use the revisions in the tool to see what has been changed in your texts and who made those changes. This way, work steps are recorded and no progress is lost.

Promote the transformation of your company!

Save costs

  • Low running costs: Get the online marketing tool with AI from only 39€ per month.
  • Consolidate your online marketing tools into one central tool and save up to 1.350€.

All in One

  • Find all important tools for your online marketing with only one login.
  • You will receive errors, problems and anomalies immediately via push and e-mail.


  • The tool automatically recognizes the need for action and clearly shows you all the necessary to-dos.
  • The OM Optimiser independently automates many online marketing tasks.

Use the power of OM Optimiser – automate your online marketing, save time and costs and improve the performance of your projects. This is Next Level Online Marketing!

Upgrade now!