Functions of the OM Optimiser®
The OM Optimiser® makes online marketing more efficient. The highlight is the networked approach. The OM Optimiser® translates the myriad of tools into a control centre. We use artificial intelligence to redefine performance.
Progress is measured by the ability to manage complexity. With the OM Optimiser® you bundle the competences of different programs in one tool: One from many – From many into one. This creates synergies, new perspectives and innovative approaches to solutions. The secret of success is the combination of online marketing with artificial intelligence (AI).
Countless online marketing tools are now available on the market. And for good reasons. What customers are looking for and Google wants to see at the top is content that offers added value. But the technology must also be right, social media campaigns measured and Local SEO implemented. We translate the myriad of tools and functions into one application: the OM Optimiser®. The text creation is supported automatically along strategically relevant SEO-KPIs. In just one content mask. The many tools for performance measurement deliver networked data of prognostically excellent quality. Thanks to the forward-looking data integration.
Push messages inform you immediately of problems or important events. If errors are identified, Task Automation itself creates and assigns tasks. Thanks to artificial intelligence, many work steps are automated and entire processes are significantly shortened. The high-end functions for the various channels will help you achieve massive increases in quality and efficiency, which will have an immediate impact on your traffic, leads and sales. See for yourself!
Rely on the innovative technology of the OM Optimiser®.
Online Marketing Coach
Visibility & Traffic
Link building tool
GSC & Bing Webmaster Tools
Affiliate Marketing Tool
Google & Bing Ads
Social media tool
Loading times & Uptime
Page size and number of elements
Evaluation of the publishers
Orders & Turnover
Brand Protection Tool
Brand Protection Tool
The next generation online marketing tool
You can use all functions without restrictions on the desktop, tablet and smartphone.
The OM Optimiser has an intelligent database for efficient data analysis.
Automated functions in all areas make everyday work much easier.
The OM Optimiser Coach supports you in the implementation if required. So you don't have to be a professional.
React quickly: In case of important events, you will be notified immediately by mail or push message.
Let others convince you!
With the OM Optimiser we have an online marketing tool that we use in almost all projects. It is international, affordable and we can easily overview, manage and optimize the entire online marketing. Companies can not only monitor and optimize their SEO, but also have topics such as brand protection, security and mailings on their screen. Especially in times of digitalization it is important to set up the online area optimally without much effort. I also find the app particularly practical, as I am on the road a lot and thus have a view of all projects at any time even when I am on the road.
The integrated approach of the tool is fantastic. Everything comes together in one platform. The OM Optimiser is the linchpin of online marketing for us. As a managing director, not only the performance – e.g. SEO – plays a role, but also that everything is in order with the website and that no risks arise. Here, the alert system, security function, uptime monitoring, etc. appealed to me.
The OM Optimiser supports our fast growing company with digitisation. Thanks to the tool’s artificial intelligence and the high degree of automation, we save a lot of valuable time. Our employees are no online experts, but thanks to the tool we still manage to achieve good results. We can easily find new keywords, create SEO texts via the content mask and automatically see if and how these texts rank. As a managing director, I primarily use the app and I love the fact that I can always keep track of everything even when I’m on the road. For most important events the tool sends a push message. So I don’t have to take my time and actively study the tool, but am simply informed when there is something important.
As a handicraft enterprise we do not have online marketing specialists. Nevertheless online is becoming more and more important and every company has to position itself somehow. The OM Optimiser is affordable and takes the complexity out of online marketing for us. We no longer need 15 tools, but have everything in a cheap solution for about 35 €. We check our regional SEO rankings, create SEO optimized texts, send mailings to customers and check who is promoting our brand on Google.
With OM Optimiser we have finally found a comprehensive tool for our activities in the areas of SEO, SEA and mailing. It is a nice feeling to know that everything is constantly monitored automatically. Only with the OM Optimiser have we learned how often our website is offline. We also used the Search Console or Analytics far too rarely before. Now that everything is in one tool, this has changed suddenly. New insights were gained which were then incorporated into our online strategy.
Especially in a network in cooperation with many service providers in different countries, the OM Optimiser saves a lot of time. You have one tool for different tasks and keep an overview of everything centrally – even when you’re on the road.
Alert functions and push notifications keep you up to date and inform you promptly when action is required. Another plus point in trademark law: the brand protection tool.
We switched to OM Optimiser to give our employees from all countries access to the online marketing key figures. Working together in an international team has become much easier thanks to OM Optimiser and each country can benefit from the results and To Dos of the others. Thanks to fair pricing, all employees and service providers finally have access. I as the managing director can easily compare the performance of all countries and see what is done by which employees and where.
Other relevant functions
The functions of the OM Optimiser at a glance
Those who invest in artificial intelligence in the next 5 years will have a high competitive advantage said 31% of the 329 respondents.
Since 2000, the technology market has grown by 104 percent. The turnover of the German tech sector is expected to be around 280 billion euros in 2022.
According to a survey by Rakuten Marketing, three quarters of German advertisers want to increase their budget by an average of €374,000 next year. The top priority, with 52% approval, is to introduce and improve artificial intelligence and other technical and marketing tools. The respondents see the reasons for the budget spending mainly in the absence of modern technologies and tools for optimizing campaigns.
“Artificial intelligence and automation will continue to replace many people in the future,” says Samwer, who considers the mass layoffs at Zalando to be just the beginning of a long development. The Rocket Internet boss predicts that there will soon be no more SEO or social media managers, for example. Machines could already do the job more efficiently.
No matter whether logistics, transport, industrial and automotive sectors, tourism or publishing business – almost all sectors can increase their efficiency through machine learning (ML) and artificial intelligence (AI) and use these technologies in different fields of application.
AI is evolving from a hot trend to a critical factor for business transformation. The result: tangible and sustainable success.
90% of marketing managers support greater use of artificial intelligence.
Your advantages with the OM Optimiser
Frequently asked questions
Yes, the OM Optimiser offers this option. If something important happens or a problem occurs, you immediately receive an alert on your smartphone or a message as an e-mail. In case of urgent action, you can react quickly and initiate countermeasures on the go. You can also create various reports at intervals and have them sent to you by e-mail.
Depending on which package you choose, you can create different numbers of domains in OM Optimiser©. In the Free version, for example, you can only store one domain. The Enterprise Version offers the possibility to connect up to 20 domains. You can find the details in our price list.
You can define the location and many other settings individually. The OM Optimiser© can be perfectly aligned to your company and your websites.
The connection of third party tools works quickly and easily thanks to the numerous APIs. You can find concrete instructions with screenshots and videos directly in OM Optimiser©. If you have any questions, for example, the free forum network is at your disposal.
Depending on which package you choose, different numbers of competitors can be stored in OM Optimiser©. In the Free Version, for example, you can create up to three competitors, in the Enterprise Version up to 20. You can find more details in our price list.
Promote the transformation of your company!
All in One
Use the power of OM Optimiser – automate your online marketing, save time and costs and improve the performance of your projects!