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Google Analytics Tool

The OM Optimiser© has everything in it that brings transparency and clarity. Also Google Analytics . You will find the indispensable tool of the search engine giant embedded in a user-friendly way. We deliver added value through networking. Just get started!

Google Analytics is the top dog among online marketing applications. Back in 2012, 87% of businesses said they used the tool ( Research Live survey). For good reason. The insights into user behavior are worth their weight in gold. And allow clear predictions. With the OM Optimiser© we translate the information into clear usability. Customer wishes become transparent. Successes are calculable.

What Google provides is data. Figuratively speaking, it is nothing less than insights into the minds of users. Generations of marketers could only dream of this until the digital revolution. The behavior of users thus becomes comprehensible. According to a study by MODUL University Vienna, clear predictions of future tourist numbers in major cities could be made via Google Analytics . Take a look at OM Optimiser© and you will see the advantages at a glance.

With over 350 charts, numerous filter functions and comparison options, the data from Google sheds light where it used to be intuitive. What do customers do on the website? Have videos been clicked on? Which age cohort prefers which pages? Which devices are used for surfing? The OM Optimiser© provides you with all the information you need to narrow down target groups more precisely. And to define personas more precisely. The best prerequisite for matching. Customer and product find each other precisely. The Conversions rate increases. And so does the turnover.

Your benefits

  • Link to Alerts
    Get Alerts if the data from Google Analytics shows strong changes
  • Reduction of complexity
    Benefit from the easy handling and the clearly arranged display
  • All-in-one tool
    Unite all tools in one enterprise solution and keep the overview
  • Automatic comparisons
    Celebrate your successes with an automatic comparison of your online performance to last year, the previous month or the previous week

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These functions are offered by the OM Optimiser® with Google Analytics

Traffic history


Visitors per channel

Bounce rate

Top 10 Pages


Hiring by region, age, etc.

Ongoing target matching

Dates of the meetings

Page views

Integrated with data on SEA, Social, Technology

Simple representation

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    Years of experience

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The all-in-one online marketing tool for your pocket


You can use all functions without restrictions on the desktop, tablet and smartphone.

Data Warehouse

The OM Optimiser© has an intelligent database for efficient data analysis.


Automated functions in all areas make everyday work much easier.


The OM Optimiser© coach supports you in the implementation if required. So you don't have to be a professional.


React quickly: In case of important events, you will be notified immediately by mail or push message.

Download Free Version now

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The most important advantages of Google Analytics in OM Optimiser®

Complex data, simple handling

In the data frenzy, it’s easy to lose track of everything. Not with the OM Optimiser! Despite extensive data from a total of 355 diagrams with 10 filters each, you always keep the overview with the OM Optimiser. The enterprise solution makes online marketing comprehensible for laymen and at the same time facilitates the work of experts. In particular, Google Analytics is opaque for many due to its numerous functions. With the OM Optimiser the evaluation of the data succeeds in the twinkling of an eye. Although the navigation is similar to the Google Analytics tool, the data and diagrams are broken down to such an extent that you can filter out the most important things at a glance. Even deeper analysis is no problem with OM Optimiser! Filter and combine the data from your website to suit your needs and have the analyses played out for you. This makes it easier than ever to make data-based decisions.

Online Marketing Tool with AI: Google Analytics Dashboard
Online Marketing Tool with AI: Google Analytics Channels

Automatic balance

With OM Optimiser you can closely follow the development of your online performance. Thanks to the integrated preset, you can easily compare your achieved results with the previous year’s figures. In this way, you can see how your website has developed as a result of the online marketing measures you have implemented, without the influence of seasonal fluctuations. For a direct comparison, you can also obtain your data from the Google Analytics tool in relation to the previous week or month. In order to meet your individual requirements, the time periods are also freely adjustable. Setting up analyses has never been so easy!

  • Automatic data on the previous week, month or year
  • Download of the analyses by mouse click
Online Marketing Tool with AI: Google Analytics Channels
Online Marketing Tool with AI: Google Analytics Pages

Exploit synergies

With OM Optimiser you have all Google data from over 5 Google-own tools, numerous Bing evaluations as well as results from the areas SEO, SEA, Inbound Marketing and many more in just one tool. In the interaction of these data masses you can maximize your online performance without losing even one second of your valuable time. Constant logging in and out, the time-consuming transfer of data and juggling between tools is spared you with OM Optimiser. Take advantage of the synergies from the various disciplines of online marketing and make informed decisions that actually lead to success. This is Next Level Online Marketing. Upgrade now!

Online Marketing Tool with AI: Google Analytics Audience

Export by mouse click

The OM Optimiser saves the data from Google Analytics quite automatically in its Data Warehouse. Sometimes, however, this is not enough. For strategy meetings, reports, etc., the data must be prepared in presentations. Thanks to the practical export function, you are spared the tedious manual transfer. With a click of the mouse, you can download the data in PNG, JPG, SVG, PDF formats, save it as CSV, XLSX, JSON or print it directly in the tool. Even charts can be exported in this way. With this huge time saving, you can refocus your attention on the essential tasks in business: Making sales. Away from time-consuming legwork, towards high-quality and professional online marketing – the innovative enterprise solution makes it possible.

Online Marketing Tool with AI: Google Analytics Events

Recent studies

According to a survey by Rakuten Marketing, three quarters of German advertisers want to increase their budget by an average of €374,000 next year. The top priority, with 52% approval, is to introduce and improve artificial intelligence and other technical and marketing tools. The respondents see the reasons for the budget spending mainly in the absence of modern technologies and tools for optimizing campaigns.

No matter whether logistics, transport, industrial and automotive sectors, tourism or publishing business – almost all sectors can increase their efficiency through machine learning (ML) and artificial intelligence (AI) and use these technologies in different fields of application.

“Artificial intelligence and automation will continue to replace many people in the future,” says Samwer, who considers the mass layoffs at Zalando to be just the beginning of a long development. The Rocket Internet boss predicts that there will soon be no more SEO or social media managers, for example. Machines could already do the job more efficiently.

AI is evolving from a hot trend to a critical factor for business transformation. The result: tangible and sustainable success.

Those who invest in artificial intelligence in the next 5 years will have a high competitive advantage said 31% of the 329 respondents.

Adesso "Künstliche Intelligenz verändert den Blickwinkel"

Since 2000, the technology market has grown by 104 percent. The turnover of the German tech sector is expected to be around 280 billion euros in 2022.


90% of marketing managers support greater use of artificial intelligence.

KI - die Zukunft des Marketings, SRH Hochschule Berlin

Other relevant functions in the OM Optimiser

Full App

For the OM Optimiser you can find a free App the App stores of iOS and Android. This gives you access to the data from Google Analytics for the first time on the go. Be a pioneer now!

Data preparation

The Google Analytics tool of OM Optimiser prepares the data from the Google tool for you and shows you the most important statements at a glance. Through automatic comparisons with past figures, you can see how your website is performing.

Alert System

For all important events that affect your online marketing, you will receive an Alert email or a push message directly to your smartphone. This way you can save a lot of time and reduce your reaction times to a minimum, even when you are on the road.


You have not only one, but several websites? No problem! With OM Optimiser you can manage multiple domains and projects in one tool. Thanks to the integration of subdomains, you can also use OM Optimiser internationally.

Performance development

With OM Optimiser, you can not only track performance data in real time, but also evaluate your performance in all areas over time. This way you know which measures lead to success.

Profit from synergies

In OM Optimiser you can integrate not only Google Analytics , but also other Google and online marketing tools. The errors in data transmission are minimized in your interpretations and you can use the synergies from networking to your advantage.

High-end features

The OM Optimiser is an absolute high-end product: Numerous APIs, more than 300 technical test points, fire protection and much more.

Export function

With a click of the mouse, you can download the data collected in OM Optimiser in a format of your choice. Even JPG and PNG are available for graphics and diagrams. This saves you time-consuming manual transfers.

OM Optimiser Coach

Your personal coach collects all tasks that are created using Task Automation. If there is a problem with your loading times, the coach algorithm recognizes the priority over other tasks. If there is a need for immediate action, you will be informed accordingly.

The Google Analytics tool of the OM Optimiser at a glance


Become an online marketing professional now - The OM Optimsier!


No matter if you are a complete novice or a professional with experience, the OM Optimiser gets the maximum out of your online marketing! Thanks to advanced AI and automation, many things work automatically. If you get stuck, you can easily use the help directly in the tool!


You already have an online marketing team and it's spread all over the world? With OM Optimsier this is no longer a problem. Available in 9 different languages, the all-in-one tool is the perfect complement for your business thanks to AI and numerous integrations!

Resellers and agencies

Use the OM Optimiser for your agency. Connect your favorite online marketing tools and work more efficiently and faster! Also use our affiliate program and profit financially from our tool!

Let others convince you!

The OM Optimiser supports our fast growing company with digitisation. Thanks to the tool’s artificial intelligence and the high degree of automation, we save a lot of valuable time. Our employees are no online experts, but thanks to the tool we still manage to achieve good results. We can easily find new keywords, create SEO texts via the content mask and automatically see if and how these texts rank. As a managing director, I primarily use the app and I love the fact that I can always keep track of everything even when I’m on the road. For most important events the tool sends a push message. So I don’t have to take my time and actively study the tool, but am simply informed when there is something important.

Sven Salomon | Geschäftsführer | Klug versichert

With the OM Optimiser we have an online marketing tool that we use in almost all projects. It is international, affordable and we can easily overview, manage and optimize the entire online marketing. Companies can not only monitor and optimize their SEO, but also have topics such as brand protection, security and mailings on their screen. Especially in times of digitalization it is important to set up the online area optimally without much effort. I also find the app particularly practical, as I am on the road a lot and thus have a view of all projects at any time even when I am on the road.

Johan Scheid | Blantyre Capital

As a handicraft enterprise we do not have online marketing specialists. Nevertheless online is becoming more and more important and every company has to position itself somehow. The OM Optimiser is affordable and takes the complexity out of online marketing for us. We no longer need 15 tools, but have everything in a cheap solution for about 35 €. We check our regional SEO rankings, create SEO optimized texts, send mailings to customers and check who is promoting our brand on Google.

Manuel Rudolf | Geschäftsführer | Abflussblitz

We switched to OM Optimiser to give our employees from all countries access to the online marketing key figures. Working together in an international team has become much easier thanks to OM Optimiser and each country can benefit from the results and To Dos of the others. Thanks to fair pricing, all employees and service providers finally have access. I as the managing director can easily compare the performance of all countries and see what is done by which employees and where.

Martin Björn Thomson | Geschäftsführer | EM Group GmbH

Especially in a network in cooperation with many service providers in different countries, the OM Optimiser saves a lot of time. You have one tool for different tasks and keep an overview of everything centrally – even when you’re on the road.

Alert functions and push notifications keep you up to date and inform you promptly when action is required. Another plus point in trademark law: the brand protection tool.

Désha Nujsongsinn | Freier Creative Director

The integrated approach of the tool is fantastic. Everything comes together in one platform. The OM Optimiser is the linchpin of online marketing for us. As a managing director, not only the performance – e.g. SEO – plays a role, but also that everything is in order with the website and that no risks arise. Here, the alert system, security function, uptime monitoring, etc. appealed to me.

David Hoffmann | Geschäftsführer | Creditreform

With OM Optimiser we have finally found a comprehensive tool for our activities in the areas of SEO, SEA and mailing. It is a nice feeling to know that everything is constantly monitored automatically. Only with the OM Optimiser have we learned how often our website is offline. We also used the Search Console or Analytics far too rarely before. Now that everything is in one tool, this has changed suddenly. New insights were gained which were then incorporated into our online strategy.

Alexandra Weintritt | Geschäftsführer | Jet Ceuticals GmbH

Your advantages through the OM Optimiser®

Increase efficiency

  • The OM Optimiser© offers all relevant tools in one place – with only one login. Annoying switching between several tools or tedious evaluations are a thing of the past.

Always informed

  • Even without actively observing the data in Google Analytics , you are always informed about anomalies in your figures thanks to the innovative Alert system.

Save resources

  • The OM Optimiser makes evaluation easy for you. You can see at a glance which data is relevant and what you should focus on in the future.

Increase quality

  • The AI of OM Optimiser© supports you with concrete recommendations and correct interpretation of any results. Use this for your growth!

More overview

  • With the OM Optimiser© Google Analytics becomes understandable and intuitive to use again. The OM Optimiser has decisively reduced the complexity.

More turnover

  • Thanks to the many APIs such as Analytics, you have an integrated tool at your disposal with which you can identify important synergies and untapped potential.

Connection of all your online marketing channels

Merge online marketing data from multiple tools quickly and easily in OM Optimiser ®.

Google Ads
Google Analytics
Google Lighthouse
Google My Business
Google PageSpeed
Google Safe Browsing
Google Search Console
Yahoo Yslow

The future of online marketing starts now!



Your free access to OM Optimiser.

  • Up to 5 users
  • Many data in one tool
  • Incl. SEO module
  • 1 domain

permanent 0€

permanent 0$

permanent 0£


The perfect introduction to professional online marketing.

  • Up to 20 users
  • 5 Competitors maintainable
  • Incl. SEO module
  • 1 domain

from 36€

from $39 up

from £36


Optimal for small to medium sized websites and upscale requirements.

  • Up to 30 users
  • 7 Competitors maintainable
  • Including SEO, SEA, Social & Affiliate Module
  • Up to 3 domains

from 169€

from $186 up

from £169 up


Optimal for large websites and online shops - small to medium teams

  • Up to 50 users
  • 15 Competitors maintainable
  • All modules included
  • Up to 10 domains

from 339€

from $373

from £339


Optimal for highest requirements, many and large projects - large teams - the complete range of functions!

  • Up to 100 users
  • 20 Competitors maintainable
  • All modules included
  • Up to 20 domains

from 869€

from $956 up

from 869£

Get started now and use it 14 days for free!

Frequently asked questions

The connection of external online marketing tools works quickly and easily. At Google Analytics you only have to enter your e-mail address as a user and you have access to the data world of Google Analytics at OM Optimiser. Instructions with screenshots can be found on demand at OM Optimiser and our experts will also be happy to assist you.

The OM Optimiser is designed to revolutionize online marketing with ease. The proprietary technologies of the all-in-one solution provide you with all the features you need for outstanding online performance. Nevertheless, you should not miss out on the data of the tools that have proven themselves to you. If you wish, you can connect Google Analytics as well as Google Ads, Facebook, Awin and many more with the OM Optimiser.

The OM Optimiser also makes it easy for you to export the data from the tool. With a click of the mouse, you can download all reports and data as PNG, JPG, SVG, PDF, CSV, XLSX or JSON. You can also print out the evaluations immediately.

If there are any abnormalities in your online performance, OM Optimiser will immediately send you a Alert message for all its integrated tools. You will receive this message either via push notification on your smartphone or via email. With the OM Optimiser you are always up to date on your development – even if action is required. Of course, you can also have the reports sent to you by mail at regular intervals.

Yes, with OM Optimizer you can easily compare your data with other data (for example with the previous year). So you can see directly what your efforts have brought.

The OM Optimsier offers you data from numerous tools and you can connect even more via API connect them. Use all this data to create synergies and not duplicate work.

Promote the transformation of your company!

Save costs

  • Low running costs: Get the online marketing tool with AI from only 36€ per month.
  • Consolidate your online marketing tools into one central tool and save up to 1.350€.

All in One

  • Find all important tools for your online marketing with only one login.
  • You will receive errors, problems and anomalies immediately via push and e-mail.


  • The tool automatically recognizes the need for action and clearly shows you all the necessary To Do's.
  • The OM Optimiser© automates independently many tasks from online marketing.

Use the power of OM Optimisers© – automate your online marketing, save time and costs and improve the performance of your projects. This is Next Level Online Marketing!

Upgrade now