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Accelerate your sales

The OM Optimiser automates your sales processes – for an optimal overview and faster closing of leads!

Especially for service providers or in the B2B industry, optimal lead management is very important. In the everyday stress, however, it can happen that some leads are accidentally lost or no longer processed.

To prevent this and bring more leads to close deals, OM Optimiser offers sales automation. Your leads automatically flow into the OM Optimsier. There you can maintain and evaluate them. The intelligent Alert system informs you about open leads. Thanks to newsletter integration, your leads can be used for inbound marketing and thus more customers can be acquired in the long term.

Your benefits

  • Manage your entire sales process in one place
  • Save time
  • Automate your contact
  • Always everything under control thanks to Alert system
  • Free App for Apple and Android

These features we love your sales team


Communication module

Lifecycle module


Document management

Newsletter link

Assignment of your leads to online channels


Without the OM Optimiser

In sales, it is essential to keep track of the status of all leads. If leads go missing, this leads to sales losses.
In OM Optimiser all inquiries are automatically received and categorized. Open inquiries or unanswered messages are reported to you regularly.

In many companies, leads are processed without a concept. There is no lifecycle process for open leads. The OM Optimiser uses a lifecycle module with which you can systematically process all your inquiries in the future.

In online marketing, it is particularly important to be able to evaluate the data. In lead generation, however, it is not possible for many companies to assign the incoming leads to the online marketing sources. Thus, it is not possible to assess which channels are successful and which are not.
The OM Optimiser allows you this allocation thanks to the linking of the necessary tools!

More deals, less effort


Stay flexible, use OM Optimiser on your PC or mobile.


Create email templates and automate communications.


Synchronize your CRM data with the OM Optimiser.


You will receive a message immediately in case of important events.


The OM Optimiser automates your sales processes!

Download Free Version now

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This APIs offers the OM Optimiser®

Google Ads
Google Analytics
Google Display Network
Google Lighthouse
Google My Business
Google PageSpeed
Google Safe Browsing
Google Search Console
Yahoo Yslow
Infografik | Vorteile des OM Optimiser®

OM Optimiser ®

With these functions you save time in sales


The sales automation in OM Optimiser offers you an intelligent lead management for a better overview of your inquiries. All inquiries (online and offline) can be created and managed in OM Optimiser. Online inquiries are compared with Analytics data in order to assign them to the triggering channel and to evaluate them.

  • Overview of all your leads incl. status
  • Reminder of upcoming deadlines, unprocessed leads and unanswered messages
  • Note for leads that have not been processed for 30 days
  • Comparison values to the previous month/year
  • Overview of submitted offers
  • Display of the closing probability of your leads

Communication module

A separate communication module is available for your leads in OM Optimiser. Thanks to this, you can also view the e-mail history in the tool and prepare your messages directly in OM Optimiser. This way you don’t lose track of the communication with your potential customers.

  • Own e-mail address per lead
  • Tracking if and when your messages were opened
  • Email templates, e.g. to follow up and answer emails
  • Automatic linking of your emails to the lead
  • Reminder for unanswered inquiries

Assignment of your leads to online channels

With the help of the link to Google Analytics , the OM Optimiser automatically assigns all your online inquiries to the respective triggering channels. This allows you to optimally evaluate the actual value of the leads and the associated performance of your online marketing channels.

  • Evaluation of the origin of your enquiries
  • Comparison of the leads and evaluation of these

Further functions for your sales automation


Schedule your activities such as calls, appointments, deadlines, etc. with the calendar available at OM Optimiser.

Document management

Confusing drives and packed folders were yesterday: With OM Optimiser you assign important documents directly to your leads, maintain them with different access rights and store them centrally - all in one place!

Key DistributionKPIs

Get transparent insights into the development and performance of your leads. The OM Optimiser provides clear evaluations for this purpose: e.g. enquiries per employee and channel, turnover per lead and customer, comparisons with the previous year, forecasts, etc.

Alert System

For all important events that affect your online marketing, you will receive an Alert email or a push message directly to your smartphone. This way you can save a lot of time and reduce your reaction times to a minimum, even when you are on the road.

Individual settings

Define the settings for the OnPage crawler yourself. E.g. subdomains, user agent, waiting time, speed, ...


Read all discussed points from meetings in the Customer Center area under the "Minutes" tab. To ensure that you never miss a recorded meeting, you will receive a Alert.

Your advantages through the Sales Automation Tool of OM Optimiser®

Build up know-how

  • The OnPage Crawler takes over the technical analysis of your website and shows you where problems exist and how they can be fixed concretely.

Save time

  • The OM Optimiser supports you with all the technical tasks and even takes over many of them completely automatically for you!

Preventing downgrading

  • The OM Optimsier prevents a penalty in advance and also shows you how to get out of one.

Avoid technical problems

  • The OM Optimiser checks a multitude of technical points on your website and shows you which adjustments you still have to make!

Successful relaunch

  • The OM Optimiser shows you what problems there are on the site and what to do to achieve optimal results.

Better cooperation

  • Thanks to task automation, everyone in your team knows immediately what they have to do within the OM Optimiser. The coordination takes place directly in the tool.

The future of online marketing starts now!



Your free access to OM Optimiser.

  • Up to 5 users
  • Many data in one tool
  • Incl. SEO module
  • 1 domain

permanent 0€

permanent 0$

permanent 0£


The perfect introduction to professional online marketing.

  • Up to 20 users
  • 5 Competitors maintainable
  • Incl. SEO module
  • 1 domain

from 36€

from $39 up

from £36


Optimal for small to medium sized websites and upscale requirements.

  • Up to 30 users
  • 7 Competitors maintainable
  • Including SEO, SEA, Social & Affiliate Module
  • Up to 3 domains

from 169€

from $186 up

from £169 up


Optimal for large websites and online shops - small to medium teams

  • Up to 50 users
  • 15 Competitors maintainable
  • All modules included
  • Up to 10 domains

from 339€

from $373

from £339


Optimal for highest requirements, many and large projects - large teams - the complete range of functions!

  • Up to 100 users
  • 20 Competitors maintainable
  • All modules included
  • Up to 20 domains

from 869€

from $956 up

from 869£

Get started now and use it 14 days for free!

Frequently asked questions

Depending on the specific tool, the connection to OM Optimiser is always slightly different. With Google Analytics , for example, a specific e-mail address must be added as a user. However, the connection is quick and easy for all tools. You can find concrete instructions, including screenshots and videos directly at OM Optimiser. If you have any questions, our specialists are at your disposal.

The OM Optimiser offers you free of charge and without further effort for you many online marketing tools already with direct connection. However, a few tools are directly with you and only need to be linked.
These tools must still be connected by you:

  • Google Analytics
  • Google Ads
  • Facebook
  • Awin
  • Belboon

Yes, you can download all reports and data as PNG, JPG, SVG, PDF, CSV, XLSX or JSON. In addition, you can print the reports directly.

In the event of any anomalies or problems, you will immediately receive an alert at Alert – via a push message sent directly to your mobile device or by e-mail. This way, you are always informed if you should take a closer look at key figures or if there is an urgent need for action. In addition, the reports can also be sent by e-mail at various intervals.

Yes, you can download the free App for Apple and Android devices and simply log in with your account. This way you have all the data with you at all times.

You can integrate your leads via API, via an iFrame directly from your site or via a manual Excel import into the OM Optimiser. How many sales employees can work with OM Optimiser? Depending on which package you have chosen, different numbers of users can be created in OM Optimiser. In the Free Version, for example, you can create 5 users, in the Enterprise Version up to 100. Details can be found in our price list (set link:

Advantages of OM Optimiser®

Save costs

  • Low running costs: Get the online marketing tool with AI from only 39€ per month.
  • Consolidate your online marketing tools into one central tool and save up to 1.350€.

All in One

  • Find all important tools for your online marketing with only one login.
  • You will receive errors, problems and anomalies immediately via push and e-mail.


  • The tool automatically recognizes the need for action and clearly shows you all the necessary to-dos.
  • The OM Optimiser independently automates many online marketing tasks.

Use the power of OM Optimiser- automate your online marketing, save time and costs and improve the performance of your projects!

Upgrade now!